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Ethos Review

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Reviews 3379

Joseph Roltz

2022-05-23

Ethos Summary

Ethos Life is an insurance firm that sells modern and ethical life insurance to safeguard lives. They're developing cutting-edge life insurance software (a $650 billion market) that will make protecting your family more affordable, accessible, and instantaneous. It also takes a personal touch when providing its services.

Founded: 2016

Employees: 450+

Location: San Francisco, California


Pros

  • Offers Term and Guaranteed Whole Life Coverage

  • Accelerated Death Benefits in Some Cases

  • No Medical Exams (just answer a few questions online)

  • Financial Rating of Ethos issuers – A*

Cons

  • Not Available In New York

Editorial Review

4.8

Editorial score
  • Term Life and Guaranteed Whole Life

    Multiple policy types to fit your needs

    5.0

  • 100% Online

    Streamlined application process online with no need to talk to an agent

    5.0

  • Instant Issue

    Get same day coverage on most policies

    5.0

  • Non-Smoker Discounts

    Discounts for not smoking

    5.0

  • Money Back Guarantee

    30 day money back guarantee with no cancellation fees

    5.0

With Ethos, get anywhere from $20,000 to $2 million in term life insurance protection. Choose between 10-, 15-, 20-, and 30-year terms.

Ethos offers $20,000 to $2 million in term life insurance. If you buy a guaranteed issue whole life policy, the maximum coverage amount is usually $30,000.

Seniors (66-85) can take advantage of whole life coverage from $1,000 to $30,000 in guaranteed coverage regardless of medical history.

As a consumer you can obtain coverage from Ethos if you live anywhere in the United States except for New York.

Ethos allows consumers to obtain quotes and apply for coverage in as little as 10 minutes. Some applicants may be able to qualify for coverage straight away by answering some health questions without having a medical examination with an accelerated underwriting procedure.

Both term life insurance and guaranteed issue whole life insurance are available through Ethos. While it does not provide quite as much coverage as other providers, Ethos could be an excellent alternative for people who want to obtain life insurance fast without having to go through the hassle of a complicated application procedure.

*Legal & General America (LGA), a large U.S. life insurance company since 1836, issues and guarantees Ethos policies. Ethos uses technology to learn about you so that they can discover novel and genuinely personal ways to insure you.

TrustPilot Reviews

DoingMyBest

2025-12-21

Felt very personalized and personable

Talking with an agent over the phone who patiently answered all my questions and wasn't pushy with a higher plan but really advised on what would be a good fit based on my specific life circumstances. I appreciated the time she took to explain the plan including the perks.

Darryl Robinson

2025-12-21

Very easy to apply

Very easy to apply. Fast response.

Prince Stewart

2025-12-21

Great easy process 1,2,3.

Great easy process 1,2,3.

Kenneth Treacher

2025-12-20

Simple

Simple. Easy. Quick. No pressure from sales pitch.

Cathy

2025-12-20

Ethos the simple choice for life insurance

Ethos, made getting life insurance a breeze. No annoying phone calls. Just direct questions, upfront prices, you decide yes or no. For me it was perfect. Then they deliver your policy by PDF. You are insured on day one.

Robert

2025-12-20

Ethos made the process easy to…apply!

Ethos made the process easy to understand and navigate. Received an excellent rate for my life insurance. Simple process with no medical exam.

Samuel McNealy

2025-12-20

Process is quick and easy.

Process is quick and easy.

MIchael Willman

2025-12-20

Quick process with no pressure

Quick process with no pressure

W. Castaneda

2025-12-20

Thank you Ethos you're Valuable…

Thank you Ethos you're Valuable resource, helpful and fast.

Jake Benz

2025-12-19

Can’t believe how fast and easy getting…

Can’t believe how fast and easy getting life insurance was!

Christopher H.

2025-12-19

Getting started was easy

Getting started was easy. Will recommend to other

Sandra Schoonover

2025-12-19

Sandra

I had a swift and easy experience.

Terry B.

2025-12-19

Simple

Simple, easy, transparent process

Bryan McMechan

2025-12-19

Very good communication

Very good communication

Vickie Monroe

2025-12-19

I was very impressed with the ease of...

I was very impressed with the ease of making this financial decision for my family.

Philip MacVane

2025-12-18

Good experience and process via on line…

Good experience and process via on line web site

Jimmy Minger

2025-12-18

Great experience

Easy process to protect my family

JAY

2025-12-18

I like your agent and way of selling insurance

I like your agent, You don't put pressure and you gave me plenty of time to decide. He even extended the time for me to really decide. Your rate is really good and fits my budget. Thank you.

katrinakenton

2025-12-17

Quick and easy

Quick and easy, gives me great peace of mind.

Georgie Selby

2025-12-17

Everything I was looking for!

Everything I was looking for!

Amber Morris

2025-12-17

Very simple & easy to get coverage!

Very simple & easy to get coverage!

JOYCE MARTIN

2025-12-17

Wonderful customer service

Wonderful customer service

Kimberly King

2025-12-17

Was easy to understand!

Was easy to understand!! Very easy to work threw!!

Joshua Peek

2025-12-17

Damien was awesome

Damien was awesome, quick and knowledgeable.

Laurie J Gatten

2025-12-16

It’s easy

Was nice to do it online

Kimberly

2025-12-16

It policy was easy!

It policy was easy!

Hope Newman

2025-12-16

Quick and easy enrollment

It was very easy didn't have to leave my home good price for my term insurance and i feel better that my daughter has an inheritance

Daines

2025-12-16

Time well spent

Though it took some time. I believe this will help me move in the right direction.

Mahinay Orchel

2025-12-16

Easy and no hustle

Easy and no hustle

Michael Caldwell

2025-12-15

Really Good

Really Good

Andrew Higgins

2025-12-15

In there if he would love how fast and…

In there if he would love how fast and easy it was and I feel like we got a very good price!

Patrick

2025-12-14

Very easy and great rates!

Very easy and great rates!

Brian Marsh

2025-12-13

you can adjust to your needs

ease of use.

Barry

2025-12-13

Ease of use and Quickness of Life…

Ease of use and Quickness of Life Insurance

Caroline Huval

2025-12-13

Easy website.

Easy website.

Zechariah Renteria

2025-12-13

Great experience

Great experience. An easy process.

DEXTON K GAVIN

2025-12-13

The human connection was great I didn’t…

The human connection was great I didn’t feel like I was talking to a robot

William Hatfield

2025-12-12

The agent I was working with did…

The agent I was working with did awesome! Simple as that. Super straight forward, way better pricing than what others were giving me.

Wesley Collins

2025-12-12

Covered

Nathan Williams was a great agent help me through the process and very nice thanks alot

irene Davis

2025-12-12

They are perfectly cool

They are perfectly cool

Prince wylie

2025-12-12

Quick and simple very fast to sign up.

Quick and simple very fast to sign up.

Christopher Farley

2025-12-12

Straight forward

Straight forward, clear

Rob

2025-12-12

In an industry that makes everything…

In an industry that makes everything difficult, this was simple and efficient.. Thank you for all you do! We sleep better at night knowing Ethos has us protected. Thank you!

SM

2025-12-12

Easy to do this

Easy to do this. Straightforward, great customer service and follow up.

Daryl L Kline

2025-12-12

easy to work with and only took a few…

easy to work with and only took a few minutes.

Brian Washington

2025-12-11

The ease of starting the coverage and…

The ease of starting the coverage and the price.

Shanetta Davis

2025-12-11

Eric was a wonderful agent.

Eric was a wonderful agent.

Scott Ogeka

2025-12-11

Easy and covered everything I need

Easy and covered everything I need

Mol Hoov

2025-12-11

Very easy thank you

Very easy thank you

Anthony

2025-12-11

So simple!!

You made this really easy to get benefits and protect myself and my family. I feel a thousand times better knowing that I am protected and my family will be financially stable.

Joseph

2025-12-11

Patrick is awesome

Patrick provided the very best customer service. He made me feel welcomed and I appreciate him taking the time to explain everything to me and the price I got for life insurance is exceptional.

customer

2025-12-11

It was so easy to get whole life…

It was so easy to get whole life coverage even though I am diabetic! It took seconds to approve me!

Benjamin D Prohm

2025-12-11

so easy that I could not come up with a…

so easy that I could not come up with a single excuse not to sign up.

B Summers

2025-12-10

Superb experience

The online application and over-the-phone experience I've had with this company has, so far, been superb. Getting a policy has been simple, quick, and straightforward - and has put me at ease.

Mary Duncan

2025-12-10

It was easy to complete this…

It was easy to complete this application!

Antonino Alati

2025-12-10

Very easy process.

Very easy process.

Gregory Jones

2025-12-10

How easy it was

How easy it was

Danielle Schaeffer

2025-12-10

Patrick was so helpful and took his…

Patrick was so helpful and took his time to answer all my questions thoroughly and get my policy set up correctly. I never felt rushed. This process was easy and seamless.

Feng Nguyen

2025-12-09

It was easy and fast

It was easy and fast. Just find out on which plan will be best suit ur family need and their coustmer service super nice.

Matthew Eenigenburg

2025-12-09

The application was very easy to fill…

The application was very easy to fill out and my agent Dustin was very informative

DRShellberg

2025-12-09

Easy process

Easy process, knowledgeable staff of the products and how they work.

Kenny VanHouten

2025-12-09

So easy!

The process was quick and so easy!

Angelina Snow

2025-12-09

Thank you so much

Thank you so much

Sunday Egbemeye

2025-12-09

It was Easy!

It was Easy!! It was concise, and beneficial.

Joel S Allison

2025-12-09

Ease of application

Ease of application

Richard H Martinez

2025-12-09

It was a pleasure dealing with Lavy

It was a pleasure dealing with Lavy, he explained everything in detail, made.sure that my spouse and I had coverage that would fit our budget..

Kathleen Spicer

2025-12-08

So easy and the application system…

So easy and the application system worked great, without any glitches or slow spots.

Stephanie

2025-12-07

Quick and easy coverage

I looked at the reviews before starting the process and it was as easy as everyone reviewed.

Tyler Johnson

2025-12-07

Quick

Quick, easy and fair premium

Ryan Kretz

2025-12-07

Professional Service!

The rep who contacted me and I talked to.was very informative and nice. Was not pushy and was professional. His name is Patrick.

Joe Couch

2025-12-07

Super easy to get the coverage I need…

Super easy to get the coverage I need at a price I can afford! My wife is happy and relieved!

Dave

2025-12-07

Easy

Quick and easy. Full refundable is a nice feature.

Beverly Martindale

2025-12-06

Very knowledgeable young man who cared…

Very knowledgeable young man who cared about what I needed.

Marcus Foy

2025-12-06

This is something good to do for your loved ones

Great experience

Raven C.

2025-12-06

Super easy!!!!

Super easy!!!!

Tony

2025-12-06

Ethos

The insurance agent we spoke to. Ethos was the best company recommended to us for the whole life insurance policy that meets our needs and budget.

JS

2025-12-05

Fast and easy to apply

Fast and easy to apply. Offering at a good price.

Danny Walker Jr

2025-12-05

Simple

Simple. Easy to navigate. Coverage immediately.

Ashley Joslin

2025-12-05

Great experience and affordable prices…

Great experience and affordable prices for those looking with prior health conditions.

Heather Hansen

2025-12-05

Ethos made getting life insurance easy…

Ethos made getting life insurance easy and convenient!

Michelle Feliciano

2025-12-05

Quick and easy process!!

Quick and easy process!!

Rob Andrassy

2025-12-04

Excellent company and representatives.

Excellent company and representatives.

Chandra Dunn

2025-12-04

My agents were both courteous, patient and professional

My agents were both courteous, professional and patient with me during my application process and I have been thoroughly informed the entire way of the process. Thank you for making this experience less anxious!

Mel Williams

2025-12-04

Easy to use and follow along

The process was simple to follow. It gave me options and suggestions and let me choose what worked best for me and my peace of mind.

Eric Lecompte

2025-12-04

Great

It was easy to fillout the information and easy to navigate the app.

Jeff Olson

2025-12-04

Ben was a great at his job

Ben was a great at his job. The coverage and premium tool was very easy to use.

robert vlado

2025-12-04

Very easy

Very easy super fast

braden nesloney

2025-12-03

Very fast and easy to get a life…

Very fast and easy to get a life insurance policy! Very helpful with any questions or concerns regarding different plans they offer in order to ensure your loved ones are taken care of when the time comes.

Jacob Cooper

2025-12-03

It was an easy process and it was…

It was an easy process and it was affordable. I didn't receive any pressure on the amount, but my mind is at peace knowing that if anything happens to me my wife is in safe hands.

Tatum Treadaway

2025-12-03

Security for loved ones

Security for loved ones

Regina Sessums

2025-12-03

The representative walked me through…

The representative walked me through each step and helped me understand what I was doing.

Truth Seeker

2025-12-02

Great service so far no complaints

Great service so far no complaints

chris cassandra

2025-12-02

hamds down the easieest application and…

hamds down the easieest application and tomely

Pierre Marcelin

2025-12-02

Amazing experience

Amazing experience

Marisela Garcia

2025-12-02

It was flawless

It was flawless

Ralph

2025-12-02

Quick and Efficient

Quick, easy. Wonderful peace of mind with a great money back guarantee. Thank you!

Mark S

2025-12-02

Excellent Experience

Patrick has been amazing. He has been extremely informative and responsive. I feel confident in my investment mainly because of my experience with Patrick.

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